The UK’s largest berry glasshouse producer will be showcasing sustainability, their premium varieties and the latest in genetics and excellence in berry production at the event

The Summer Berry Company is thrilled to announce that it will be exhibiting at Fruit Attraction for the first time, from October 08-10 2024.

The international event is a central meeting point for professionals across the entire fruit and vegetable supply chain, from cultivation to distribution, bringing together industry leaders in logistics, innovation, and sustainability.

David Sanclement, CEO has said of The Summer Berry Company’s attendance, "Our participation at this event highlights our unwavering commitment to innovation, sustainability, and excellence in berry production. We are excited to showcase our latest advancements, share insights, and engage with industry partners and customers face-to-face.

“Fruit Attraction 2024 presents a fantastic opportunity to explore new business collaborations, exchange ideas, and provide tailored solutions that meet the evolving needs of the fruit industry.

“At The Summer Berry Company, sustainability is at the core of everything we do. Our innovative farming techniques not only enhance the quality of our products but also reduce environmental impact, optimise resources, and contribute to a more sustainable future.

“We are eager to connect with fellow industry professionals and explore new ways to drive success for our customers while advancing sustainable practices in the fruit sector. We extend our heartfelt gratitude to everyone who has supported The Summer Berry Company on this exciting journey."

The company recently won the prestigious Superior Taste Award for its Fandango strawberry, recognised by a panel of 250 top chefs and sommeliers from around the world. Grown in West Sussex, Fandango is the only strawberry to receive this accolade in 2024, making it the world’s tastiest strawberry.

The judges, including Michelin-starred chefs and culinary experts, praised its sweetness, aroma, appearance, and symmetry. In addition, the company’s Amalia Rossa raspberry earned a 2-star award for its remarkable quality.