Three national breed shows have already signed up to headline the National Dairy Show staged at Livestock Event, at The NEC, Birmingham on Wednesday 6 and Thursday 7 July.
 
Ayrshire, British Friesian and Brown Swiss cattle societies will be returning to stage their national shows at the event and occupying a portion of the 300 available stall places.
 
“First class facilities, great transport links to bring in guaranteed visitors both British and international, while The NEC is the only venue available to accommodate our national show,” Ayrshire Cattle Society’s Duncan Hunter.
 
“Well positioned, a great venue and excellent organisation,” said British Friesian Breeders’ Club, Margaret Vale.
 
“The NEC provides excellent facilities for the animals, showmen and the breed society. All our exhibitors agree this is a fabulous National Dairy Show at which to showcase Brown Swiss and we would like to encourage as many new exhibitors as possible,” commented UK Brown Swiss, Jenni Hobbs.
 
Event director, Matt Knight added: “Those breeders’ views reflect the fact that dairy continues to remain firmly at the heart of the Livestock Event; 65% of visitors to the 2015 event had a dairy enterprise – exactly the same ratio as five years earlier; while their herd size averaged 257 cows, twice the national figure and representing over 80% of the UK’s cows.
 
“Furthermore the event attracted representatives from over 20 countries, consequently the Livestock Event continues to present the best opportunity in the country for breeders to showcase their pedigree cows.”