Although mentoring is standard practice in the business world, Helen Wyman, founder of Cultivate Success, is passionate about bringing mentorship and its benefits to the farming community.

"Mentoring has the ability to really catapult a mentee's life and business into a place where they can both thrive," explains Helen, who is a farmer's daughter from Yorkshire.

"The unique part of the programme is that we will personally match mentors with mentees based on their objectives, what they need help with and personality types, to ensure they both get the most out of the relationship."

And it is particularly valuable to those in the farming industry regardless of what stage individuals are at in their career journey.

"Everyone can benefit from mentoring, whether you're a new entrant looking for support, or someone with an established business looking for new perspectives – it opens the channels for accessing different networks, which is invaluable in this industry," she says.

"Farming is relatively isolated, and change happens when you bring people together. For me, mentoring is about creating a network which doesn't exist – it's not sales driven, it doesn't have a hidden agenda, and it is open to anyone in the farming industry."

The programme will be run by Cultivate Success, with grant money from the Lincolnshire Wolds Farming in Protected Landscapes (FiPL), enabling the programme to be fully funded for successful applicants.

"It will take place over six months, including monthly mentoring sessions over that time, as well as an invite to one day of training around setting career goals, effective timekeeping, motivation and more," she says.

"Participants have access to an exclusive network of fellow mentees in the Lincolnshire Wolds, and regular tips and resources along the way. It allows mentees to take time away from their business, and focus on them, or their business – it's really powerful."