The Ancham Conference Centre in Sao Paulo, Brazil, last week played host to over 180 crop production experts. Following on from CropWorld India as the only event of its kind within the region, CropWorld South America brought together agricultural specialists from both local and international organisations including ANDEF, BASF, Bayer CropScience, Monsanto, SINDAG and Vigna Brazil to address the challenges facing crop production across South America.
Speaking at the CropWorld South America conference, Eduardo Daher, Executive Director, ANDEF said, “It [the event] was a great opportunity to review the complete Brazilian agribusiness situation and discuss its future in the South American context.”

Building on the success of these two unrivalled regional conferences, the CropWorld 2010 Congress & Exhibition, will take place at ExCeL London between 1 and 3 November.

The internationally focused conference has already attracted a huge number of attendees and will bring together key stakeholders to discuss issues affecting the global crop production value chain and how business, trade, science and technology can work together to feed a rapidly growing population in a responsible, sustainable and profitable way.

Dr. Mike Bushell, Principal Scientific Advisor, Syngenta, a speaker on the “My big idea – how we can feed the world” session on day one, said, “Feeding the world sustainably is the greatest challenge facing humanity. CropWorld 2010 will bring together leading minds from across different fields to discuss the challenges and practical solutions for the future. I am delighted to be taking part in such a significant global event and look forward to its outcomes.”

Led by representatives from the United States Department of Agriculture, Monsanto, World Bank, DFID, Velcourt Group and John Deere, European Commission, NIAB, CABI, BBSRC, HSBC Bank, Defra, the ECPA and The Arable Group, the conference will cover the entire breadth of the inextricably linked areas of crop production.

Theodor Friedrich, Senior Officer (Crop Production Systems Intensification), Plant Production and Protection Division (AGP), FAO (Food & Agriculture Organization of the United Nations) said,

“Agriculture is facing an unprecedented challenge: the need to supply a growing population with food, fuel, fibres and other products whilst stopping the degradation of natural resources. In order to achieve the ‘sustainable intensification of crop production’, a total change in the agricultural paradigm is necessary, talking of a completely different type of agriculture, of which “Conservation Agriculture” as defined by FAO is a core strategy. Events like CropWorld 2010 can contribute to promoting such change worldwide – we are talking of nothing less than the survival of mankind in the current form.”

On the exhibition side, more than 80 exhibitors have confirmed stands and with the additional feature, Speakers’ Corner, product and service suppliers will benefit from optimum exposure to a highly targeted audience. The exhibition will provide the perfect platform for networking, education and business development.

CropWorld is co-sponsored by Farming Online.