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The price is at a rate of 0.85ppl with more money available for producers meeting higher quality criteria. This will bring the standard litre price to 28.85ppl. In February the NFU revealed the cost of milk production in the UK was 29.10ppl; since that time the price has risen further due to rising input costs.

The Arla-Asda price is being increased by only 1.6ppl, cutting the Asda premium to one ppl.